Example Scenarios

The Champion framework in action.

Pre-populated B2B SaaS scenarios illustrating the Champion framework at each deal stage. Each includes the situation, Champion signals, coaching questions, and recommended actions.

Stage:

The Champion framework in action.

The Fake Champion — Happy Ears

The Three Wins in Action — Fintech Scale-up

The Champion Who Left — Retention Risk

The Stalled Procurement — Champion Leverage

The Multi-Stakeholder Cohort — Enterprise Platform Deal

The Outside-In Champion — Pre-Meeting Identification

The 6 C's in Practice — Pre-Meeting Preparation

The Velocity Test — Sub-14-Day Meeting

The Competitive Champion — Neutralising the Competitor's Advocate

The Champion Maturity Model — From Contact to Activated Champion

The Rep Coaching Moment — Fixing Happy Ears

The Funnel Map — Diagnosing a Stalled Pipeline

The Velocity Diagnosis — Why the Deal Is Slow

The Deal Snapshot — Command Centre View

The Manager Inspection — Qualifying Out Early